Web Marketing

Let’s build your online audience!

A stunning, effective website is a beautiful thing. When coupled with ongoing web marketing services, your business can greatly benefit.

SOCIAL MEDIA MARKETING

Grow your online presence with followers, engage and build your audience, and be visible!

Email Marketing

Stats show email marketing is one of the most effective ways to connect with your audience.

Content Creation marketing services

Content Creation

Keep your site current and relevant by sharing expertise and your unique story.

Business Listing Services

Have you claimed your business on Google and more? Make sure it’s up-to-date with glowing reviews.

Search Engine Optimization marketing services

Search Engine Marketing

Are customers finding you? Is your site showing up when it needs to? We can help!

Ads

Google & Social Media Advertising

Get fast exposure directly to your audience of choice with Google AdWords and Facebook Ads.

Benefits of online marketing services

Establish your company as THE authority in your industry
Stay top of mind with prospects & existing customers
Improve website conversion rates
Attract more qualified traffic (leads)
Build stronger relationships with your local community
Gain a competitive advantage
Differentiate yourself in the marketplace
Attract and convert new leads
Grow your online presence with followers & industry influencers
Engage your current clients
Build brand awareness

Web Marketing Services

Social Media

Grow your online presence with followers, engage and build your audience, and stay on people’s minds with a great social media campaign!

In-depth questionnaire / client interview
Goal setting
Profile audit with competitor analysis
Identify relevant hashtags for both Twitter and Instagram
Create social media accounts (typically Facebook, Twitter, Instagram)
Set up monthly content calendar
Post 3 posts per week
Discuss ad dollars budget, if desired
Provide monthly metric report

Content Creation

Content creation is a great way to keep your site current and relevant. After all, you have a unique story to share.

Two articles per month (700-1000 word count)
Keyword and key phrase research and generation
Optimized title tags, photos, and interlinked keywords
1–2 photos per article (stock or acquired from your archive)

SEO

Are your customers finding you? Do you have a vague notion, but truly, are not sure if your site is being found by your intended audience? Let us help.

In-depth audit
Keyword research and ranking review
Content recommendations
Google Analytics and PageSpeed Insight Analysis
Revised meta-data and content optimization
Monthly audits and reporting
Re-indexing after changes

Email Marketing

Stats show that email marketing is one of the most effective ways to connect with your audience —direct communication with someone who wants to hear from your company. We can design templates and craft copy that will arrive directly in your customer’s inboxes. It will be striking, polished, and clearly communicate your message. We work with multiple eNewsletter vendors:

MailChimp
Constant Contact
Emma
Drip
ConvertKit
Aweber
GetResponse
ActiveCampaign
Mad Mimi
and more

Business Listings

Have you claimed your business on Google Business? Most likely. But is it up-to-date? Is your business moving? Do you have reviews? Are your hours posted? These are all important aspects. Think broadly—remember to add your information to Bing Places for Business and Yahoo! listings as well to make sure you’re updated across the board.

Google & Facebook Ads

Get fast exposure directly to your audience of choice with Google AdWords and Facebook Ads. With Google AdWords, get more customers on the phone, on your site, and in the door. Online ads on Google can help you reach the right customers and grow your business. Facebook Ads can be as simple or sophisticated as you want them to be. Our team can create and run campaigns for your business and track their performance.

“Ruby Slipper Designs produced our award-winning website that received the Council on Foundations’ Excellence in Communications award in 2005. Over the years, we have worked with many consultants and Erin has been, and continues to be, the best and most responsive of them all. She knows our foundation well and can meet our needs without direction. She maintains open communication throughout every project and we love working with her.”

– KATY ARNOLD, PROGRAM ASSISTANT
MERLE CHAMBERS FUND

Interested in web marketing services?

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