Jun 27, 2023 | Web Marketing, Web Trends
As of 2023, the recommendation is to redesign your website every 2 – 3 years. Whoa! That is pretty darn frequent! At Ruby Slipper, we strive for our websites to last at least 7 years. At the 7-year point, countless technological advancements and industry changes have...
Sep 28, 2022 | Web Trends
If you have a Google Analytics account attached to your website — as all our Ruby Slipper website clients do — then no doubt you’ve been getting notification emails from Google that look something like this: All standard Universal Analytics properties will stop...
Nov 11, 2021 | Web Trends
Here at Ruby Slipper we love to use our powers to deliver exceptional web design and marketing services for non-profits who are making a positive change in the world! There’s no better feeling than helping an organization further its goals by inspiring audiences to...
Jan 30, 2021 | Web Trends
If you feel like marketing is overwhelming, you’re not alone! There are TONS of ways to promote your business: your website, Facebook, Instagram, LinkedIn, Twitter, YouTube, email campaigns, Google and Facebook ads, search engine optimization, brochures,...
Oct 25, 2019 | Web Marketing, Web Trends
The secret ingredients! Use this handy checklist of the best web design practices to make sure your site is working hard for your business… 1. Immediately Communicate What You Offer People make up their minds about a site in 5 seconds or less. Make sure that...
Mar 24, 2020 | Web Trends
Want to learn how to use Zoom video conferencing? This video walks you through how to: start a meeting and invite a person mute start / stop the video view in speaker or gallery view (the Brady Bunch view!) share your screen give mouse control to another person chat...
Every day, we are immersed in the fast-paced world of web design. Here, we share our insights with you!